
MODERNIZING 2A ADTECH
A dedicated 2A AdTech stack that brings modern advertising capabilities to the firearms industry. Helping firearms brands and retailers drive new revenue. We grow ROI while helping publishers maximize eCPM.

Who we are
2A Enthusiasts and ad tech professionals who want to help bridge the advertising gap left by big ad companies leaving the space by modernizing 2A ADTECH.
Who works with us

Advertisers
Get a sophisticated buying platform open to 1st and 3rd party targeting levers. A buying platform with a robust reporting suite. Reach your target audiences across a broad firearms publisher network. We optimize your media investment in real-time to achieve your campaign goals.
Targeting
Reporting
Detailed, real time reporting on all key metrics. Like impressions, viewability, clicks, conversions, spend, frequency, and more.
Optimization
Make adjustments inflight, real time to optimize your reach and frequency, cost per click, and other driving metrics
Reach
Leverage broad publisher network full of firearms enthusiasts. along with custom affinity audiences to expand your customer reach.

Publishers
Get a automated space to move unsold ad inventory at scale to brand-safe, endemic advertisers in the 2A industry.
Improve eCPM
Access new, endemic advertisers through programmatic, integrating with your current ad solution to move unsold inventory.
Detailed Reporting
Real time access to your opportunities. Impressions, viewability, clicks, eCPM, and revenue to optimize monetization
Anti-Fraud Protection
1st and 3rd party anti fraud and anti adblocker protections to ensure value exchange between advertisers and publishers.
Cross Device+Format
Dynamically serve ads across mobile, desktop, and tablet with display, native, and video ad inventory.
What people are saying about armanet
We've put a lot of effort into ad sales in the last few years. Nothing has proven so scalable, so fast.
We've had success with influencers and affiliates but those can only scale so much. Armanet gives us a LOT more efficient reach to bring in new customers.
Since Google and Facebook have blocked us from advertising. We've had to rely on old school advertising like billboards and radio. Local programmatic, optimized for store visits on Armanet has been a huge level step for our marketing performance.